Are Midlands Action Camera's any good?

Here’s a quick honest look at Midland action cameras — whether they’re actually worth buying and how they compare to more popular action cameras on the market:

Midland Action Cameras — What They Are

Midland’s lineup includes affordable action cameras like:

• Midland H5 Pro 4K Action Camera – entry-to-mid-level 4K cam

• Midland H9 4K Pro Action Camera – a more fully-featured 4K model

• Midland XTC 400 Full HD – older/less advanced option

• Midland Xtc‑280 Action Camera – another mid-tier model

• Midland H360 Full HD 1080p Camera – alternative/indoor camera option

Pros — Good Things About Midland Cameras

Affordable price point — often less than big-brand cameras (GoPro/DJI)
Decent basic features like 4K video, waterproof housing and wide-angle lenses on newer models (H5 Pro, H9 Pro)
Comprehensive accessory kits included (helmet mounts, waterproof case, Wi-Fi control) 
Built-in Wi-Fi & app control on many models lets you view and control footage remotely 

Cons — Things to Be Careful About

Quality isn’t as high as premium brands.
Some users report that picture quality, especially in low light or still photos, isn’t great — even when the spec sheet says “4K.” This is typical for budget cams and means footage may lack sharpness compared with Insta360.

Stabilisation is basic.
The “image stabiliser” on Midland units can help smooth footage, but it won’t match the advanced gyro-based stabilisation of higher-end cams

App/firmware experience may be limited.
Apps can feel less polished, sometimes with disconnection issues or slower transfer speeds compared to big brands.

When Midland Cams are a Good Fit

You want budget-friendly footage without spending big
You’ll use it mainly in good light or daytime riding
You need basic helmet/video recording without pro-level editing or performance

Quick Tip

If you plan to record riding footage and want good audio/video quality wind-noise control, it’s worth considering spending a bit more on a camera with better stabilisation and audio performance

View the Midlands range here:
https://maxinc.co.za/collections/midland-action-cameras